Brand strategy is a key determinant of your organization’s culture and long-term success. During this webinar, you will explore the three major elements of a brand, how to build a brand statement and how this comes together using the Brand Matrix. Explore how organizations determine shared values based on a target audience and purpose and how that could help entice the best talent for company culture.
Join Laura Bull on May 19 at 1pm ET. This webinar has been approved for one (1) HR recertification credit towards any of HRCI’s eight credentials, including SPHR® and PHR®.