From the Desk of the CEO


As more organizations pivot to a hybrid work environment, they need to laser focus on trust-building strategies and ensure the entire workforce is in sync with this trust culture. A recent PricewaterhouseCoopers (PWC) survey regarding trust levels since the pandemic shows that 80 percent of employees trust their organization, while 84 percent report trusting their direct manager the same or more now.

Why is building trust in the workplace important? Trust building is a process that needs to evolve gradually. Trying to push an idea or actions that are unclear will create the opposite reaction and cause mistrust. The workforce must feel engaged and enjoy a culture of honesty, safety and mutual respect. Your employees must feel proud that they work for your organization which will make them more likely to go above and beyond to help achieve your mission.

One critical way to build trust is through your actions and frequent clear and informative communications. HR leaders must make sure that their employees feel comfortable relying on them, their abilities and their intentions. Likewise, coworkers who trust one another and communicate openly will develop a high-performance culture of empowerment and consistency.  

With more hybrid work arrangements and virtual interactions, being a trustworthy leader and transparent organization will result in employees feeling secure in their jobs and can deter the turnover threat predicted by the Great Resignation.


Keep on Learning!

 —Amy Dufrane, Ed.D., SPHR, CAE


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